The Marketing Arm Career Site

Account Executive, Asian Marketing (The Marketing Arm)

Mon, 17 Oct 2011 11:24:00 GMT

The Marketing Arm's multicultural practice group is looking for an experienced and talented Account Executive to join their Asian American team. TMA’s multicultural group combines the talent of a promotions, entertainment and event/experiential marketing agency with the innovative strategy, unique ideation, and flawless client service of a boutique multicultural shop.

SUMMARY:

As Account Executive, you will work as part of the multicultural team for a key telecommunications client to manage event-related projects.

RESPONSIBILITIES:

Develop 360° integrated engagement plans including events, wireless/digital and promotions

Create compelling activation plans including concepts, measurement and strategic objectives

Present concepts, activation plans and project recaps to client

Leads team to deliver all elements from an approved activation plan

Responsible for creating, tracking and closing program and overall budgets

Manages budget for increased revenue and controls expenses effectively

Oversee process of promotional prizes/giveaways

Coordinate all event elements

Develop strong personal relationship with client contacts and key constituents in markets

Successfully manage/execute promotions associated with assigned properties

Contribute in creative meetings

Work with partner agencies to execute projects as appropriate

Manage applicable reports and communication both internally and with client, including weekly project status and project measurements

Account Director/Director of Property Investments (The Marketing Arm-Chicago)

Wed, 22 Feb 2012 00:00:00 GMT

The Marketing Arm has an IMMEDIATE need in our Chicago, IL office for an Account Director/Director of Property Investments.

The Director of Property Investments who is responsible for leading negotiations (sports, event and experiential marketing partnerships) with various rights holders in sports and entertainment industry on behalf of client brands. This individual coordinates with multiple clients, internal account teams, and outside agencies’ needs.

Core Responsibilities Include:

Negotiating sports, entertainment, event and experiential partnerships and remaining actively involved to ensure client satisfaction
Managing budget expectations throughout negotiations
Facilitating legal review and commentary
Understanding client objectives, strategies and key initiatives to recommend how partnership can be used to help clients achieve their goals
Interacting and coordinating with Media Investment Group to understand media implications
Communicating account status to the internal account team as well as other relevant teams
Supporting account teams with ideation and developing new program concepts
Supporting account teams with property discussions as needed during course of contract
Ensuring all contracts are executed as negotiated
Facilitating and acquiring necessary documentation for wrap up reporting
Generating periodic marketplace updates (e.g. newsletters, best practices, etc.

Critical Skills: (aka MUST HAVES)

Strong ability to effectively communicate ideas in both a written and verbal setting
Strong negotiation skills and ability to interact with legal parties
Expert in industry knowledge and understanding of sports marketing vernacular and trends
Ability to work well under pressure and deliver assignments under deadline
Ability to effectively and intelligently communicate with clients, internal strategy teams, and other agencies as needed
Ability to multi-task and manage daily responsibilities in a sensible and responsible manner
Ability, willingness, and flexibility to work beyond the normal hours of the traditional work day
High level of proficiency in word, excel, power point and online

Art Director - CPG (The Marketing Arm)

Mon, 09 Jan 2012 00:00:00 GMT

The Marketing Arm has upcoming needs for Art Directors in our Dallas, TX office.

As an Art Director you will work hands-on with layout design/development, creation, revision and production from concept to completion including POS, advertising and presentation materials, promotional and event materials, logo design and signage. You will also be a part of coming up with ideas that will drive some of the largest brands in the country.

RESPONSIBILITIES:

Generate effective visual branding for clients including creating/improving the look and feel of point-of-sale, displays,
support materials, related products, and/or promotions
Strategize, design, and produce high-end results
May include supervising teams of design professionals
Ability to take charge, multitask and meet deadlines
Comfortable ideating with your peers from account and planning

Digital Coordinator (The Marketing Arm)

Fri, 10 Feb 2012 00:00:00 GMT

Do you eat, think and breathe the fast-paced world of digital & social media?

Are you constantly on the pulse of the next big thing, think that by the time something has hit Mashable or TechCrunch it’s old news, and an early adopter when it comes to early adopters?

If these descriptions fit you, apply to be a Digital Coordinator at The Marketing Arm.

As Digital Coordinator, you will report to the Digital Engagement team and be responsible for:

Managing the online identity of The Marketing Arm. On a daily basis you’ll be writing, managing and growing the company’s social properties, including a blog, Twitter account and Facebook page.
Contributing knowledge and crafting documents/presentations to help execute The Marketing Arm's digital education initiatives.
Generating digital concepts & strategy recommendations, working across the 100+ client brands of The Marketing Arm.
Managing the Digital Engagement team’s process, work requests and follow-up.

Administrative Assistant (The Marketing Arm)

Thu, 02 Feb 2012 00:00:00 GMT

The Marketing Arm is looking for a dependable Administrative Assistant to manage the day-to-day business administration for key senior team members. We are looking for a highly competent administrator who brings structure, quality output and attention to detail. Overall the individual needs to be able to work well in a team environment, have excellent communication and computer skills. More importantly someone who is a quick learner and executer without compromising accuracy is a must in this role.

General Account Team Responsibilities:

Provides time & expense management support to senior team members (Process timely and accurate T&E expense reports for manager, and for direct reports)
Aids in refining/editing presentations
Supports invoicing and billing efforts across the entire team
Maintains files, presentations, strategy and other documents
Performs routine tasks such as those related to monthly staff meeting communications/dial-ins/room set up; monthly report collection/distribution; weekly time sheet reporting
Helps senior team members maintain travel schedule, works with travel agent and assists in securing air, hotel and ground reservations at establishments all over the world
Management of and maintenance of the confidential of personal information (frequent flyer travel numbers, personal travel preferences, professional contacts lists, professional contact maintenance, industry involvement preferences, etc.)
Manages calendar, handles meeting set up/physical logistics, conference call arrangements, and occasional special event planning
Demonstrates high degree of professionalism/polish in executive interactions

Aid in Hospitality Responsibilities:

Work closely with travel company to aid in booking travel including air, hotel and ground for consumer/promotional winners
Collect travel data and verify against the guest registration system data
Assist in managing guest registration, including running reports, following up with guests and sending system generated e-mails

Conceptor - CPG (The Marketing Arm)

Thu, 26 Jan 2012 00:00:00 GMT

The Marketing Arm is looking for people to fill a truly unique position.

We need IDEA PEOPLE!

We don’t want someone with concepts that are pretty cool and kinda neat; we want concepts that are groundbreaking and game changing. We want concepts that not only have never been done before, but concepts that have never even been thought of before.

The criteria is pretty straight forward: You have to have a passion for coming up with the big idea. You have to love getting that idea on paper and standing up and selling in that idea. You have to be able to tell a really good story.

Unpaid Internship-Spring 2012 (The Marketing Arm)

Thu, 16 Feb 2012 00:00:00 GMT

This is a wonderful opportunity for smart, capable college students who can receive college credit and are interested in the marketing field to gain valuable experience assisting with projects as well as daily departmental/team activities supporting our wireless client. In return, you’ll gain significant work experience with a nationally-recognized next generation Promotions agency. Furthermore, an Intern whose performance is deemed “outstanding” may receive additional recommendations from TMA.”

Some of your duties include (but are not limited to):

1) Manage merchandise fulfillment

2) Maintain weekly status reports and attend internal and client status meetings

5) Support the team with general project requests

6) Other duties as assigned

If you are interested in being considered for an Internship, please apply and submit your resume online.

Account Manager - Consumer/Shopper Marketing (The Marketing Arm-Chicago)

Mon, 09 Jan 2012 00:00:00 GMT

The Marketing Arm's Chicago office has an immediate need for an Account Manager - Consumer Promotions/Shopper Mktg

The Account Manager functions as a point person for Agency consumer promotion program deliverables, and acts as a liason between the client and internal agency departments.   Primary role is to provide leadership as the face of the Agency to the mid-level sales/marketing team during the conception, creative communications design development, retail sell-in, execution & analysis of account/brand-specific programs.

 A successful Account Manager will organize & synchronize a cross-functional team to deliver program concept development, effective sales presentations, retail sell-in support, & analysis of results. Must practice effective written and oral communication skills with clients, customers, agency partners & third party vendors.

Responsibilities: 

Supervise specific projects
Direct contact with client on day-to-day need
Work with agency partners in delivering a unified agency voice/recommendation to the brand teams
Manage account/creative relationship and foster team atmosphere on all jobs
Build presentations (strategic support, strategic product decisions/recommendations)
Work with Account Director to develop relationships with senior client leadership
Hold team accountable for deliverables

Cross-Functional Accountability: 

Partner with Planning team members to develop promotion program objectives, strategies & tactical recommendations for programs, leveraging key consumer/ shopper insights that drive purchase behavior change
Manage internal Agency concept, creative design & production team members in order to ensure all deliverables are on strategy & meet client expectations   
Communicate & interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals  
Organize and synchronize Agency cross-functional team members   
Successfully manage agency/client task force and project management from program concept to flawless execution and measurement/performance results  
Responsible for all direct conference re

Account Planning Director - Shopper Mktg (The Marketing Arm)

Thu, 16 Feb 2012 00:00:00 GMT

The ideal Candidate: We are looking for a talented and experienced shopper marketing strategic planner Account Director to partner with The TMA’s shopper marketing practice with a leading CPG client in our Chicago office. The ideal candidate will be insight driven and well versed in shopper marketing from both a strategic and creative view point – help the client find the shopper issue and put context around it that drives a solution. S(he) will be a thought leader and have experience in the strategic development of shopper insights, leading to creative briefs for CPG clients. S(he) will have a proven ability to optimize the impact of consumer insights in the development of effective promotional activities. S(He) will be able to develop best in class processes and practices for the client and agency.

Ability to work in a fast paced, matrix organization coupled with high energy, passion and strong leadership are key ingredients to success in this position. S(he) will partner with the shopper marketing client management team to develop the overarching shopper strategies and creative platforms that lead to great creative. A background in strategic planning or market research in the shopper marketing arena is a must.

Responsibilities:

Lead the strategic development of shopper marketing insights through the development of shopper insights for a fortune 500 client
Optimize the impact of shopper, channel, and retailer insights in the development of effective strategies and creative briefs leading to great shopper marketing promotional activities
Help client understand their business through the shoppers eye by channel
- Able to get to the heart of the issue from the shopper POV
- Ask the right questions of the client and shopper team to develop the right creative brief
Develop a hypothesis driven approach to solving issues in collaboration with key team members
Ability to direct ideation sessions and moderate workshops with clients and account teams
Develop ideas grounded in insights and action-ability
Provide thought leadership on how to enrich the shopper knowledge of the TMA team and client
Collaborates with account service, channel marketing and creative teams to develop a framework for strategic and creative solutions
Provide ongoing thought leadership on consumer, shopper and channel trend analysis, including: social, technological, economic
Know that “It’s about the Shopper”

Unpaid Internship-ATT (The Marketing Arm)

Thu, 16 Feb 2012 00:00:00 GMT

This is a wonderful opportunity for a smart, capable college student to gain valuable experience assisting one of our Account Management teams with projects as well as the daily activities.

You will need to be available for 20+hrs per week and eligible to receive college credit. In return, you’ll gain significant work experience with a nationally-recognized next generation Promotions agency. Furthermore, an Intern whose performance is deemed “outstanding” may receive additional recommendations from TMA.”

You will assist the team in daily activities but your main responsibilities will be helping to develop presentations and POVs, aid in property activation projects and in promotions and sweepstakes fulfillment. Other projects may include: sports industry and specific market/demographic research, telecom industry research and participation in brainstorms sessions.

Associate Creative Director - CPG (The Marketing Arm)

Mon, 09 Jan 2012 00:00:00 GMT

The Marketing Arm has an immediate need for an Associate Creative Director in our Dallas, Tx office

TMA is looking for a talented and experienced Associate Creative Director for some of its most high profile national brands. We're looking for an outgoing designer at heart, with a knack for organization and managing people, and a desire to engage consumers with big ideas. Experience as a Senior Art Director with a knowledge of the in-store space is preferred. Some management and shopper marketing experience is preferred.

Account Supervisor (The Marketing Arm-Chicago)

Wed, 08 Feb 2012 00:00:00 GMT

The Account Supervisor’s role is to oversee daily project management and detail, while having the ability to also think about the bigger picture. The Account Supervisor keeps a finger on the day-to-day activities and works to develop their team while also working to perfect their leadership, presentation and idea development skills. Must demonstrate superior written and oral communication skills with clients, customers, agency partners and third party vendors.

RESPONSIBILITIES:

• Representing the agency in-front of the client and representing the brand back to the agency

• Develop and own key influencer relationships that build a trust-based partnership with client teams, agency partners and third party vendors

• Design and lead proposal and program development presentations with limited guidance from a VP Account Director

• Other related duties as assigned

CROSS FUNCTIONAL ACCOUNTABILITY:

• Partner with Planning team members to develop customer and competitive brand marketplace insights, promotion program objectives, strategies and tactical recommendations for programs

• Demonstrate leadership to internal Agency concept, creative design and production team members in order to ensure all deliverables are on strategy and meet client expectations

• Communicate and interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals

• Successfully manage and develop Agency cross-functional team members

• Other related duties as assigned

Print Producer - CPG (The Marketing Arm)

Fri, 27 Jan 2012 00:00:00 GMT

Responsible for the print buying, color separations and final delivery of all marketing materials. Works closely with Creative Staff to produce the most cost effective pieces that are also innovative and of high quality. Monitors the production and execution of a wide range of printed materials while keeping costs within budget. Uses strong technical and multi-tasking skills to manage a variety of pieces. Creates and communicates all external and internal schedules so all parties work towards an on-time delivery.

Mechanical Artist - CPG (The Marketing Arm)

Thu, 26 Jan 2012 00:00:00 GMT

The Marketing Arm is looking for a skilled Mechanical Artist to create mechanicals, light retouching duties, organize the server, archive old files and handle printing on the internal large format printer.

Account Planner (The Marketing Arm)

Mon, 09 Jan 2012 00:00:00 GMT

The Marketing Arm has an immediate need for an Account Planner in our Dallas, Tx office.

The Account Planner will support VP Planner in delivering insightful promotions strategy and bringing consumer insights to life through primary and secondary research to support the creation of business action and promotional ideas that resolve client business problems. The successful candidate will be an insightful analyst/researcher, an excellent communicator with an empathy for brand/communications and strategy, a well organized team player.

Account Planner - CPG/Retail Promotions (The Marketing Arm)

Tue, 20 Dec 2011 00:00:00 GMT

Responsible for directing and managing day to day relationship of consumer, promotion and shopper strategy and planning.

Skills/Background

* Must Have *

Data Analysis

Drawing conclusions from Data

Agency Experience

* Nice to Have *

Retailer knowledge (understanding of channels & shoppers of retailers)

Knowledge

* Must Have *

Simmons/Kantar or a secondary source operation/Querying

Cpg – have worked in this field

Traits

* Must Have *

Demonstrated history of being inquisitive (e.g. Trend following, Psychology)

Evidenced history of Collaboration

* Nice to Have *

Turning inquisitiveness into programs/initiatives

WOO – ability to influence and command attention

Account Director - CPG (The Marketing Arm)

Wed, 14 Dec 2011 00:00:00 GMT

The Marketing Arm is looking for an exceptional Account Director with strong CPG knowledge and promotional agency experience

The Account Director functions as a leader of Agency consumer promotion and program deliverables. Primary role is to provide leadership as the face of the Agency to client contact(s) during the conception, creative communications design development, retail sell-in, execution and analysis of account/brand-specific programs.

A successful Account Director will spearhead and synchronize a cross-functional team to deliver strategic business planning frameworks, communication platforms, program concept development, effective sales presentations, retail sell-in support, and analysis of results. Must demonstrate superior written and oral communication skills with clients, customers, agency partners and third party vendors.

RESPONSIBILITIES:

Representing the agency in-front of the client and representing the brand back to the agency
Develop and own key influencer relationships that build a trust-based partnership with client teams, agency partners and third party vendors
Demonstrate working knowledge of consumer marketing landscapes and the client’s own industry to develop new business opportunities and potential revenue streams within existing client
Design and lead proposal and program development presentations with limited guidance from a VP Account Director
Demonstrate agency thought leadership for your defined area of responsibility
Responsible for recruiting, hiring, training, and development of direct reports with support of a VP Account Director
Other related duties as assigned

CROSS FUNCTIONAL ACCOUNTABILITY:

Partner with Planning team members to develop customer and competitive brand marketplace insights, identify most value consumer targets, communication strategy, innovation opportunities, promotion program objectives, strategies and tactical recommendations for programs, leveraging key consumer/ shopper insights that drive purchase behavior change
Demonstrate leadership to internal Agency concept, creative design and production team members in order to ensure all deliverables are on strategy and meet client expectations
Engage, mentor and inspire Agency cross-functional team by teaching the fundamentals, demonstrate and empower proactive thinking, prioritize goals and facilitate conflict resolution as needed
Demonstrate leadership to internal Agency concept, creative design and production team members in order to ensure all deliverables are on strategy and meet client expectations
Communicate and interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals
Successfully mana

Account Manager - CPG (The Marketing Arm)

Wed, 14 Dec 2011 00:00:00 GMT

The Marketing Arm is looking for strong Account Manager candidates to jon the CPG/Retail group. The Account Manager will be responsible for client interface on a day-to-day basis managing key client discussions related to programs.

This individual must also be able to supervise the work on the account by setting priorities, delegating responsibilities, and maintaining deadlines; engage in program development and financial management; demonstrate the ability to lead internal planning meetings and brainstorm sessions; engage in frequent contact with clients, maintain good client relationships and deliver outstanding results; illustrate strong presentation skills; and develop, execute and manage all aspects of programs determined by client’s initiatives.

This person should enjoy a fast-paced, changeable environment, have expert communication skills and be team-oriented. Ideal candidate’s personality must allow them to supervise, develop, direct and motivate agency staff to achieve account team’s goals for overall client service.

Key Elements of Position

Act as client liaison for day to day requests/activities
Work with Supervisor to develop yearly plans for clients
Create documents/presentations (strategies, contracts, etc.)
Work closely with departments (TV, Film, Talent, Events, Promotions, Music etc) to ensure client strategies and deliverables are met within budget constraints
Ensure client satisfaction on all initiatives agreed to by client
Stay abreast of current projects in development (via TV/film/music departments) to create opportunities for clients.
Generate strategies, ideas and press angles
Assist in and attend client related events when needed
Participation in all client meetings and daily/weekly updates to clients
Participation in all company meetings
Create and update "Deliverables" spreadsheet according to client contracts
Work with CFO and Accounting dept. to maintain monthly spreadsheets to provide to clients when necessary
Coordinate with departments on monthly estimates, expenses and PO's for client's that require detailed monitoring
Anticipate client needs/request
Produce special reports per client's request
Stay abreast of industry trends
Track and maintain competitor activity
Draft weekly account updates for clients and internal purposes
Distribute brand/client information to appropriate departments
Facilitate all product requests, go backs and billing for clients
Facilitate compilation of bi-monthly and quarterly status reports

Skills

Account Executive - CPG (The Marketing Arm)

Wed, 14 Dec 2011 00:00:00 GMT

We are seeking an Account Executive in our Dallas, TX office. The Account Executive functions as a point person for Agency consumer promotion program deliverables, and acts as a liason between the client and internal agency departments.
RESPONSIBILITIES:

Personal Accountability

Develop & own key influencer relationships that build a trust-based partnership with client teams, agency partners & third party vendors

Demonstrate working knowledge of consumer marketing landscapes & the client’s own industry

Design and coordinate proposal & program development presentations Manage program execution, budgets, tracking, & post-promotional reporting in accordance with company systems & processes

Cross-Functional Accountability:

Partner with Planning team members to develop customer and competitive brand marketplace insights, promotion program objectives, strategies and tactical recommendations for programs

Manage internal Agency concept, creative design & production team members in order to ensure all deliverables are on strategy & meet client expectations

Communicate & interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals

Successfully manage agency/client task force and project management from program concept to flawless execution and measurement/performance results

Responsible for all direct conference reports and tracking of changes, approvals and direction from client and customer meetings

Account Supervisor - CPG (The Marketing Arm)

Mon, 05 Dec 2011 00:00:00 GMT

The Marketing Arm has an Immediate need for an Account Supervisor in our Dallas, TX office.
The Account Supervisor’s role is to oversee daily project management and detail, while having the ability to also think about the bigger picture. The Account Supervisor keeps a finger on the day-to-day activities and works to develop their team while also working to perfect their leadership, presentation and idea development skills.
RESPONSIBILITIES:

When brand facing, sit on-site with clients, fully representing the agency in-front of the client and representing the brand back to the agency

Develop and own key influencer relationships that build a trust-based partnership with client teams, agency partners and third party vendors

Design and lead proposal and program development presentations with limited guidance from a VP Account Director

Other related duties as assigned

CROSS FUNCTIONAL ACCOUNTABILITY:

Partner with Planning team members to develop customer and competitive brand marketplace insights, promotion program objectives, strategies and tactical recommendations for programs

Demonstrate leadership to internal Agency concept, creative design and production team members in order to ensure all deliverables are on strategy and meet client expectations

Communicate and interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals

Successfully manage and develop Agency cross-functional team members

Other related duties as assigned

Director, Shopper Insights (The Marketing Arm)

Fri, 29 Jul 2011 12:26:00 GMT

The Marketing Arm and its Cannes award winning shopper marketing group is looking for a Director of Shopper Insights. This director level candidate will help define, implement and drive a vision for TMA's Shopper Insights initiatives. Additionally, they will be tasked with developing new and innovative shopper insights models/processes and incorporating them into TMA's Shopper Marketing capability.
Specific duties:
Help develop new and innovative planning and insights models/processes
Lead shopper insight work to deliver world-class strategy
Define vision for Shopper Insights from the framework of the total company
Develop Shopper Insight team members
Assist in developing new capabilities related to shopper insights/planning
Stay abreast of the retail industry
Guide others throughout TMA network about various shopper insights topics, information, etc.
Participate in business pitches or high-profile strategic initiatives and proposals as needed in shopper space
Adapt strategy to emerging or changing needs/trends

Account Supervisor- Local Market Promotions (The Marketing Arm)

Thu, 26 Jan 2012 00:00:00 GMT

Account Supervisor (senior level position requiring deep understanding of client-agency relationships; proven project management skills and strategic thinking)
Account Supervisor will manage local sponsorship activation for telecommunications client as well as 2 AE’s. Candidate must have the ability to work in a fast-paced environment, meet stringent deadlines with a positive attitude, be self-sufficient yet contribute as a team member, be solution oriented, resourceful, and have the flexibility to alter plans when required. Strong promotional background needed and experience in sports industry is a plus. Need to be able to manage multiple projects and have strong account service and project management skills.
Skills/Responsibilities

Ability to determine overall program successes – identify measurable objectives, analytical review and insights beyond direct metrics

Outstanding communication, presentation, numerical, written and verbal skills

Ability to manage, motivate and lead teams / vendors / agency partners

Ability to Present to company management and clients at most senior level

Ability to screen / hire and develop staff

Ability to successfully delegate project responsibilities while retaining accountability for results

Must strive to gain basic understanding of Agency and Client

Actively participate in development of corporate culture and agency integration

Art Director (The Marketing Arm)

Mon, 19 Sep 2011 00:00:00 GMT

Simply put The Marketing Arm is looking to add exceptional and versitle creative talent.

Can you Design and Write? Do you "get" Physical Space? Can you make big ideas Functional?

What we are looking for:
-Ability to develop ideas from concept, presentation to execution
-Ability to articulate ideas through both writing and design
-Experience writing concepts, presentations and brand messaging
-Exceptional design– everything from renders, presentations, tactile items, videos to environments
-Ability to juggle, we are a small team working on multiple projects at once, this requires collaboration and a can do attitude
-Pro-active and resourceful with a strong sense of we can accomplish the impossible

Mobile Project Manager (The Marketing Arm)

Mon, 11 Jul 2011 17:28:00 GMT

The Marketing Arm's Mobile/Wireless practice group has an exciting opportunity for a Mobile Project Manager. As the Mobile Project Manager you will be responsible for program and project management in support of our mobile/wireless business initiatives and our clients needs. This position will lead technical development and integration projects from conceptualization through implementation, including phases such as analysis, requirements definition, technical design and deployment. Projects include both SMS, mobile websites, mobile apps, database management, proximity, and social.
Responsibilities:
• Manage client relationships with project stakeholders and senior management
• Manage relationship with internal and external groups: creative, development, QA, etc.
• Drive project requirements, priorities and deadlines
• Lead highly skilled, cross-functional teams
• Develop and manage budgets for assigned projects, monitor project progress and adjust resources and priorities accordingly
• Produce documentation such as requirements definitions, technical and functional design, user help manuals, training guides and presentations

Director of Software Architecture & Development, Mobile/Wireless (The Marketing Arm)

Tue, 27 Sep 2011 16:23:00 GMT

The Marketing Arm seeks a Director of Software Architecture and Development in our Mobile/Wireless Division to serve as a visionary, a strategist and a prototyping programmer to lead mobile and digital programs for our Fortune 500 clients. The critical focus for this role will be to design programs that potentially leverage all digital channels and integrate with client systems and databases.
This person will also be responsible for managing the deliverables from best in class software partners for mobile web, apps, IVR, SMS, proximity services, carriers, etc.
A broad background is a must have: .NET 4.0, C#, HTML5, Java, SQL Server, and others.
The successful candidate will be a strategic innovator that has an insatiable desire to learn, tinker and perfect concepts. This is a a hands on, "I can figure anything out" type of person.

Core Responsibilities
Be aware of and work with all new technologies in the mobile and related spaces
The ability to design, build and fix deliverables
Can lead and inspire a team of technicians providing both deep and broad technical knowledge
Be able to diagram and document a program's technical specifications
Work with Project Management staff to ensure appropriate resources are identified, hired, and retained
Understand business and technology issues, as they impact overall project plans
Develop resourcing strategies, critical paths, etc., for the ongoing development and maintenance of multiple products
Manage dependencies and accountabilities to optimize speed of release cycles
Direct day-to-day activities of offshore development resources
Effectively communicate project status and related information to VP Delivery
Deliver releases on-time, on-budget, with high quality and according to scope
Provide expertise in leading vendor resources
Identify opportunities and risks for delivering the company’s services, opportunities for innovation, and assessment of marketplace obstacles and technical hurdles to success

Research & Analysis Manager, Shopper Marketing (The Marketing Arm)

Tue, 11 Oct 2011 10:36:00 GMT

The Marketing Arm has an amazing opportunity for a Research & Analysis Manager focusing on Shopper Marketing. This position is an "intelligence" agent in our Planning and analytics group. With a focus on the shopper and retailer space, this individual is responsible for "owning" the data and key insights as relates to our cients shoppers and key retail partners. This position works across the shopper spectrum, but will focus 30% of time on a specific CPG client.
The Research and Analysis Manager, Shopper Marketing will be responsible for:
Management of all assigned primary and secondary research studies
Management of syndicated data acquisition and analysis per account team/business unit request
Responsible for Shopper marketing focused analytical analysis and support, as directed by Planning teams and Shopper SVP
Responsible for Category intelligence and dissemination - including deep dives into proprietary studies and tools

**PREVIOUS AGENCY & SHOPPER MKTG EXPERIENCE MANDATORY**

Jr. Art Director - CPG/Shopper Mktg (The Marketing Arm)

Wed, 21 Dec 2011 00:00:00 GMT

The Marketing Arm has an immediate need for a Jr. Art Director to join one of our Dallas based teams. As a Jr. Art Director will partner with writers and the team at large to develop advertising, merchandising and shopper ideas as well as create layouts and presentations. Our Jr. Art Directors will also work with our studio artists to oversee the release of mechanical art.
This team operates in a very collaborative environment; so a good idea might come from anywhere, including the client. Candidates MUST be a good communicator and be prepared to function on an account with a client, account service team and other creatives in different time zones.

VP/Director New Business Development, Shopper Mktg/Consumer Promotions (The Marketing Arm)

Mon, 09 Jan 2012 00:00:00 GMT

The Marketing Arm is looking for a VP/Director of New Business Development with a focus on Shopper Marketing and Consumer Promotions. As the VP/Director, Business Development, you will be responsible for agency sales and marketing activities specific to these practices. This includes the development and implementation of the new business plan, prospecting, lead generation and qualification, presentation development and follow-ups. The VP/Director, Business Development will report to the Shopper Marketing & Promotion area practice leader(s).
What is the DNA of this person?
Leader: Able to lead The Marketing Arm in the strategic delivery of integrated marketing and promotional concepts
Sales Focused: Ability to educate clients on our unique agency position, integrated shopper marketing and promotionalapproach, selling how we strategically fit into their current marketing mix
Prospecting: Create an effective annual sales plan that directly supports the strategic and financial goals of the Agency. Aggressively source and develop new business opportunities within the client
Strategic: Create the link between consumer motivation and shopper behavior to generate action oriented shopper insights infused with inspiration to create programs with measured results.
Accountable: Meet and surpass prospecting and revenue goals
Creative: Ability to facilitate the creation of fresh ideas and new thinking for clients and their unique challenges, always expanding the possibilities and vision of shopper marketing and promotions.
Integrator: Utilize interpersonal savvy to rally cross-functional Agency resources to collaborate when developing proposals and concepts
Communicator: Articulate and excellent presentation skills

Account Manager (The Marketing Arm-UK)

Mon, 13 Feb 2012 00:00:00 GMT

The Marketing Arm/Davie Brown has an amazing opportunity available for an Account Manager to join our Entertainment/Talent team. Based in Manchester UK our office is intrinsically linked to The Marketing Arm/Davie Brown US team where our core competency is the management of our ever increasing talent/celebrity business across EMEA.
What does this opportunity entail...?
Selecting, negotiating and contracting celebrities for our client’s consumer marketing & B2B activities. Whether this is working with an A list Hollywood celebrity, a WAG, a globally renowned chef, music artist or a sports personality, we research the best candidate to become a spokesperson or ambassador and manage the process on behalf of our clients. You'll be working closely with the Managing Director, but you’ll be expected to work on your own initiative, working with clients directly, as well as their creative, media and PR agencies across Europe, Asia and the Middle East.
We operate within a dynamic team who work together to ensure our clients receive the best and most apt solutions to their briefs.
Who we are looking for...?

A resourceful team player

A self starter who is capable of working on their own and building their own client relationships

A ‘multi-tasker’ – someone who can think on their feet, be creative and juggle several briefs - simultaneously

A broad knowledge of the marketing and advertising industry and solutions

A born negotiator & diplomat

Someone who can prioritize their work

Consulting Specialist (The Marketing Arm)

Mon, 13 Feb 2012 00:00:00 GMT

We are looking for a Consulting Specialist in our Dallas office, would also consider Chicago. As a Consulting Specialist, you will work as part of the consulting team in conducting in-depth market research, managing evaluation, strategy and negotiation of client’s sports and entertainment properties as well as knowledge of brand analytics and ROI models. Background to include property experience, negotiating sponsorships, account management, promotions and knowledge of sports and entertainment sponsorship benefits. Person should be energetic, proactive individual with a desire to manage people in a fun, well-cultured agency positioned in a fast-paced and exciting industry.
RESPONSIBILITIES:
• Conduct in-depth market assessments for key regional/corporate clients
• Evaluate and negotiate property sponsorships
• Provide support in developing sponsorship portfolio strategy
• Manage property renewal/negotiation timelines
• Responsible for property ROI analysis
• Responsible for working with key business partners and partner agencies
• Responsible for information of client's competitive issues/facts on a regular basis, and
oversee delivery of annual competitive report
• Provide POV's in a clear, concise manner that represents intelligent, fact-based rationale
• Manage applicable reports and communication both internally and with client(s)

Account Executive-Local Market Promotions (The Marketing Arm)

Tue, 13 Dec 2011 00:00:00 GMT

The Marketing Arm is looking to add a talented Account Executive with strong agency experience handling local market promotions to work in our Dallas office. In this particular role the AE will manage local sponsorship activation for a global telecommunications client. Candidate must have the ability to work in a fast-paced environment, meet stringent deadlines with a positive attitude, be self-sufficient yet contribute as a team member, be solution oriented, resourceful, and have the flexibility to alter plans when required. Strong promotional background needed and experience in sports industry is a plus. Need to be able to manage multiple projects and have strong account service and project management skills
Skills/Responsibilities

Creative and strategic thinker

Must be able to build and manage timelines, budgets and program reports / recps

Ability to analyze program success beyond reporting direct metrics.

Strong relationship manager – client, teams/properties, partner agencies and vendors

Must strive to gain, or have deep understanding of Agency and Client

Provide constant attention to detail regarding execution of sponsorship entitlements.

Actively participate in development of corporate culture

Proactive regarding continued education

Account Director, Promotions (The Marketing Arm)

Thu, 26 Jan 2012 00:00:00 GMT

The Marketing Arm has an immediate need for an Account Director, Promotions to work on retained and project business. The Account Director will be leading promotional campaigns that frequently involve Web engagement (sweeps, ugc, advergames, contests) social media, events, and various forms of online- and off-line communications.
The Account Director functions as a leader of Agency promotion and program deliverables. Primary role is to provide leadership as the face of the Agency to client contact(s) during the conception, creative communications design development, retail sell-in, execution and analysis of account/brand-specific programs.
A successful Account Director will spearhead and synchronize a cross-functional team to deliver strategic business planning frameworks, communication platforms, program concept development, effective sales presentations, retail sell-in support, and analysis of results. Must demonstrate superior written and oral communication skills with clients, customers, agency partners and third party vendors.
Work at a combination of promotional, digital, and/or CRM shops would suit the candidate well in this position. As would a work-hard, play-hard attitude and a love of sports, entertainment, leisure travel, emerging-media, and consumer behavior.

VP/Director of New Business Development, Sports (The Marketing Arm)

Tue, 13 Dec 2011 00:00:00 GMT

The Marketing Arm is looking for a VP or Director of New Business Development with a focus on Sports (promotions, marketing, sponsorships, activations, property management, events, etc...). This position can be based in any of three markets: Dallas, Chicago or New York. As the VP/Director, Business Development, you will be charged with mining opportunities for one of The Marketing Arm’s largest core offerings. You will provide the vision and direction to develop relationships with potential client's brand leaders with the goal of integrating The Marketing Arm’s Sports practices into the client’s marketing mix. The VP/Director, Business Development will report to of the President of The Marketing Arm and its Chief Integration Officer.
Who are we looking for?
We want to work with people that have the following qualities: Smart, creative, thoughtful, informed, disciplined, proactive, leader, fun, ethical, engaging and likeable.

Sr. Account Executive, Hispanic Marketing (The Marketing Arm)

Wed, 16 Nov 2011 00:00:00 GMT

The Marketing Arm's multicultural practice group is looking for an experienced and talented Sr. Account Executive-Multicultural to join their multicultural team. TMA’s multicultural group combines the talent of a promotions, entertainment and event/experiential marketing agency with the innovative strategy, unique ideation, and flawless client service of a boutique multicultural shop.
SUMMARY:
As a Sr. Account Executive, you will work as part of the multicultural team for a key telecommunications client to manage event-related projects.
RESPONSIBILITIES:
·     Write, develop and implement 360° integrated engagement plans including events, wireless/digital and promotions
·     Create compelling activation plans including concepts, measurement and strategic objectives
·     Present concepts, activation plans and project recaps to client
·     Lead team to deliver all elements from an approved activation plan
·     Responsible for creating, tracking and closing program and overall budgets
·     Manages budget for increased revenue and controls expenses effectively
·     Oversee process of promotional prizes/giveaways
·     Coordinate all event elements
·     Develop strong personal relationship with client contacts and key constituents in markets
·     Successfully manage/execute promotions associated with assigned properties
·     Contribute in creative meetings
·     Work with partner agencies to execute projects as appropriate
·     Manage applicable reports and communication both internally and with client, including weekly project status and project measurements

Conceptor/Strategist - Sports & Promotional Marketing (The Marketing Arm)

Tue, 15 Nov 2011 00:00:00 GMT

We need a Conceptor/Strategist who can match this level of excellence:
"Best Creative Agency" – Promo Magazine, 2010
"Best in Sports Event & Experiential Marketing" – Sports Business Journal, 2011
"Top 100 Places to Work" – Workplace Dynamics, 2010 & 2011
And then have the ideas, strategies and concepts to help us do it even bigger and better.

The Marketing Arm is looking for the best and brightest minds in Sports & Promotional Marketing.
We need IDEAS, CONCEPTS and STRATEGIES
We don’t want someone with concepts that are pretty cool and kinda neat; we want concepts that are groundbreaking and game changing. We want concepts that not only have never been done before, but concepts that have never even been thought of before.
The criteria is pretty straight forward: We need someone with an EXTENSIVE background in creating phenomenal concepts for sports & promotional marketing campaigns, that are deep rooted in successful strategy and passionate ideas.

Unpaid Internship-Summer 2012 (The Marketing Arm)

Mon, 24 Oct 2011 14:17:00 GMT

The Marketing Arm is looking for smart, capable college students who can receive college credit and are interested in the marketing field to gain valuable experience assisting with projects as well as daily departmental/team activities. In return, you’ll gain significant work experience with a nationally-recognized next generation Promotions agency. Furthermore, an Intern whose performance is deemed “outstanding” may receive additional recommendations from TMA.
If you are interested in being considered for a summer internship at TMA, please apply and submit your resume online. We are always looking for exceptional talent!!
Current Locations: Dallas, TX

Jr. Mobile Project Manager (The Marketing Arm)

Tue, 20 Sep 2011 10:30:00 GMT

TMA Wireless has an exciting opportunity for a Jr. Mobile Project Manager, where you will be responsible for program and project management in support of the business initiatives. This position will lead technical development and integration projects from conceptualization through implementation, including phases such as analysis, requirements definition, technical design and deployment. Projects include both SMS, mobile websites, mobile apps, database management, proximity, and social.

Responsibilities:
Manage client relationships with project stakeholders
Manage relationship with internal and external groups: creative, development, QA, etc.
Drive project requirements, priorities and deadlines
Lead highly skilled, cross-functional teams
Develop and manage budgets for assigned projects, monitor project progress and adjust resources and priorities accordingly
Produce documentation such as requirements definitions, technical and functional design, user help manuals, training guides and presentations

VP, Social Strategy and Innovation (Fanscape)

Tue, 26 Jul 2011 15:24:00 GMT

Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
Fanscape is a fast growing, profitable company that is great place to build your career. We are a wholly owned subsidiary of The Marketing Arm, which is consistently rated one of the best marketing agencies to work for every year, as well as a part of The Omnicom Group (OMC), one of the largest publicly traded advertising and marketing companies in the world.

The right candidate will have the knowledge and experience to help answer the following sample questions posed to us by our clients:
· Global Social Strategy - What should our global social media strategy be? How does it change by country and region? What can we learn from recent social media failures and successes of other brands? What is the optimal social media investment relative to our marketing mix, goals and budget across owned, earned and paid media? How should best leverage social media to support and enhance our offline and online marketing plans?
· Social Media Innovation – How do we take advantage of the latest technology and social media trends and innovations to ensure our consumer campaigns are creative but also achieve our business goals? Which technology innovations are a waste of time and money? Which ones really work?
· Social Media Marketing- How can we grow our social media consumer base quickly but also ensure our campaigns, social properties and promotions deliver a level of engagement superior to our competitors? What systems need to be in place to monitor and measure our social media activity to ensure compliance and quality across brands, regions and departments? Which social media best practices will help us achieve our business goals cost effectively while mitigating risk?
The VP of Strategy and Innovation is a seasoned consumer marketer first, a proven social media strategist and a passionate, creative leader. This management level position will be responsible for managing our growing domesti

Account Director (Fanscape)

Tue, 26 Jul 2011 00:00:00 GMT

ABOUT FANSCAPE
Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
Fanscape is a fast growing, profitable company that is great place to build your career. We are a wholly owned subsidiary of The Marketing Arm, which is consistently rated one of the best marketing Agencies to work for every year, as well as a part of The Omnicom Group (OMC), one of the largest publicly traded advertising and marketing companies in the world.
POSITION OVERVIEW
The Los Angeles, CA based Account Director serves as the primary client contact for existing accounts. He/she will work with clients to determine business needs and objectives. The Account Director is responsible for all client communications and compliance on client deliverables. He/she is responsible for fostering and strengthening all client relationships for existing accounts as well as serving as counsel to the client on best practices in Digital Marketing and Social Media.
The Account Director oversees multiple accounts. He/she leads and guides the development of overall client objectives and the ongoing strategic direction of the account. He/she will provide leadership to the internal client account team, ensuring that all marketing strategies and tactics support client goals. The Account Director is responsible for client satisfaction and to retain and grow their assigned accounts whenever possible.
The Account Director must be able to simultaneously manage a number of initiatives. He/she must leverage knowledge and experience from campaign to campaign, ensure that work is aligned with client objectives and that the work meets or exceeds client expectations. Additionally he/she should provide valuable insights and analysis around our campaign performance.
JOB REPONSIBILITIES
Build and Grow Client Relationships
• Establish strong client relationships at the Director, VP and/or Chief Marketing Officer level within the marketing departments of Fortune 500 brands, who typically serve as Fanscape’s clients
• Serve as the client’s primary contact during the launch of the cam

Sr Social Media Marketing Manager (Bilingual) (Fanscape)

Mon, 28 Mar 2011 00:00:00 GMT

ABOUT FANSCAPE

Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
Fanscape is a fast growing, profitable company that is great place to build your career. We are a wholly owned subsidiary of The Marketing Arm, which is consistently rated one of the best marketing Agencies to work for every year, as well as a part of The Omnicom Group (OMC), one of the largest publicly traded advertising and marketing companies in the world.

POSITION OVERVIEW

Fanscape is looking for experienced social media marketing professionals to design and implement effective social media marketing campaigns for our Fortune 500 brands including overall social media creative and strategy development as well as tactical execution. You will be assigned a mix of long term client campaigns and shorter term projects, providing variety and continuous professional growth. You will be expected to analyze and track your campaign’s success against client goals, benchmark results against client competitor and provide ongoing recommendations to the client. You will also provide a wide range of regular creative input for existing and prospective clients. Finally, you will work directly with the client and your internal team to manage custom third party technology integrations as well as mentor junior social media staff.

The ideal candidate should:

Possess a strong consumer marketing mindset

Be web savvy and have experience using and communicating in social networks, blogs, and content sharing communities including Twitter, Facebook, Myspace, YouTube, Flickr, Tumblr, Ning, Blogger, etc.

Possess strong writing skills and be able to provide samples of previous work.

Be comfortable speaking with corporate clients and attending company and client meetings.

Be an effective online communicator with the ability to serve as the voice of the social network and brand.

Possess strong internet resea

Account Executive (Fanscape)

Tue, 26 Jul 2011 15:12:00 GMT

Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
TO APPLY
Please send resume and cover letter highlighting your relevant experience to careers@fanscape.com
POSITION OVERVIEW
The Account Executive supports the Account Director and their dedicated Client Services team across their assigned consumer marketing campaigns. He/she serves as a day-to-day contact for clients on all basic campaign needs including digital asset collection, deadline management, quality assurance and weekly reporting compilation, preparation and communication to our clients. This position works internally with the marketing team to ensure all deadlines are met and work is delivered at the highest quality. This position reports to and works closely with the Account Director, including assistance with proposals, quotes, contract drafting and signature management, sales forecasting, billing, travel and expense reports. Career path options for this role include promotion to Account Manager and/or Account Director.
CORE ROLE AND REPONSIBILITIES
30%
Account Management – Internal
30%
Account Management – Client Relations
30%
Campaign Reporting
10%
Department Administration and Research
ACCOUNT MANAGEMENT- INTERNAL– 30%
ü Manage internal workflow for e

Marketing Director (Fanscape)

Tue, 26 Jul 2011 15:05:00 GMT

Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.

POSITION OVERVIEW
The Marketing Director is a seasoned social media and PR marketing expert based on many years of consumer marketing experience for Fortune 500 brands. The ideal candidate has a strong mix of PR, social media and digital promotions marketing with a proven ability to execute and manage large agency of record accounts as well as juggle multiple project based campaigns.
The Marketing Director has four core areas of responsibility: 1) to interface with clients and business development to help ideate and develop compelling social media strategies and tactics to meet our clients’ business objectives; 2) manage a growing team of social media marketers providing daily management, coaching, inspiration and training to ensure a high level of work quality; 3) to manage the agency’s key technology and third party vendor relationships that support our client campaigns; and 4) to work closely with the VP of Strategy and Innovation and the Company’s management team to develop, pilot and implement new services which leverage emerging social, mobile and digital trends and keep Fanscape ahead of the competition. This position reports to the VP of Strategy and Innovation and will work closely with the Account Management Team to ensure we fulfill our brand promise to our clients in terms of service quality and results. The Marketing Director will have exposure to U.S. and global engagements across a wide range of industries including entertainment, CPG, Gaming, travel, automotive and technology, providing fertile ground to rapidly hone and develop your career.
JOB RESPONSIBLITIES
Social Media Planning - You will responsible for drafting detailed marketing plans that weave components of social media, PR and mobile, across paid, earned and owned marketing platforms for the clients you directly interface with. You will also review the plans drafted by your staff to ensure they are creative, comprehensi

Unpaid intern-LA (Davie Brown Entertainment)

Wed, 08 Jun 2011 00:00:00 GMT

We are looking for highly motivated college students with an interest in Entertainment and/or Marketing. Selected candidates will be assigned to numerous projects for the term of their internship, which will allow them to learn the dynamics of the Entertainment and Marketing industry.
The Entertainment Practice of The Marketing Arm is a full service entertainment consultancy that specializes in worldwide strategic marketing solutions for top global brands. For over 20 years DBE has developed and executed short and long-term multi-tiered marketing platforms utilizing a full range of core competencies. Clients include Pepsi, Hewlett Packard, Cisco, State Farm, Harley-Davidson, Victoria Secret, and more.
Departments Looking for Interns:
Television Product Placement/Film Product Placement: Work with Studios and TV productions to place clients’ products on-screen. Read scripts and the trades for placement/integration/promotional opportunities. Clip client exposure in film using Final Cut Pro. Visit sets to establish/manage relationships.
Account Management: Speak with the client on a daily basis. Manage clients’ needs, develop new and innovative ways for clients to be involved in entertainment.
Film Promotion: Indentify opportunities within film landscape for brand partnerships. Manage the film release schedule. Attend and conduct brainstorms. Create Presentations that articulate ideas and opportunities. Track competitive activity.
Celebrity Talent/Gifting: Handle day-to-day operations of talent and fashion accounts. Do occasional data entry, talent seeding, and coordination of events for talent and fashion clients.
Intern Duties:
Assist in daily activities as detailed above within each department
Each Intern is assigned to a manager through the course of their Internship
Between office hours 9:00 am–5:00 pm, a minimum of 16 hours a week

Sr Social Media Strategist (Fanscape)

Mon, 04 Apr 2011 00:00:00 GMT

ABOUT FANSCAPE
Fanscape LLC is a leading social media marketing agency with more than 13 years of consumer online marketing experience. We are one of the original Word of Mouth marketing agencies to harness the power of leading social media platforms such as Facebook, Twitter and YouTube for our Fortune 500 clients.
We devise effective social media marketing campaigns as well as manage our clients’ branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share. Fanscape works with clients across a variety of industries including entertainment, technology, gaming, consumer package goods, travel and automotive. Fanscape’s online influencer marketing experts have in-depth understanding of niche audiences and consumer behaviors across the Web, providing highly measurable, earned media strategies for major corporations within our business units.
Fanscape is a fast growing, profitable company that is great place to build your career. We are a wholly owned subsidiary of The Marketing Arm, which is consistently rated one of the best marketing Agencies to work for every year, as well as a part of The Omnicom Group (OMC), one of the largest publicly traded advertising and marketing companies in the world.
POSITION OVERVIEW
Fanscape has an immediate need in the New York City area for a Sr. Social Media Strategist (aka Sr. Strategist). This person should be a seasoned consumer marketer and proven strategist in the realm of social media and digital publicity. The Sr. Strategist will work with Fortune 500 clients on retainer and project based engagements to create compelling social media marketing campaigns that are creative, targeted, measurable and produce quantifiable results. The Sr. Strategist will provide social media consulting services to our clients upon launch as well as provide ongoing monitoring and strategy modifications as campaigns unfold. The Sr. Strategist will provide specific deliverables such as creative briefs and strategic plans for existing as well as prospective clients. Finally, the Sr. Strategist will assist with the overall research and development of our consulting services. This position is primarily based in the NYC area, and will require up to 30% travel, the majority of it being international.
JOB REPONSIBILITIES
• Social media strategy and consulting services, including, but not limited to the creation of:
• Creative briefs
• Strategic plans & associated budgets both independently and collaboratively with client and agency partners
• Marketing Plans
• Social media content calendars etc.
• Account Management Support
• Work closely with the various Account Directors at Fanscape who serve as the primary point of contact for client campaigns, on ideation and strategy formula to ensure strategy recommendations are

30%	Account Management – Internal
30%	Account Management – Client Relations
30%	Campaign Reporting
10%	Department Administration and Research